Questions and Topics We Can Help You Answering; 

The overall task you are faced with is to come up with a plan to get Envirofit’s two-stroke conversion kit from its current status as a proven concept to a sustainable business. Based on the information provided in your textbook (pp. 262-271), in-class discussion, and your own research provide a discussion of the Envirofit case that answers the following questions:
1. Is it appropriate to consider Envirofit to be a social enterprise? How would you describe its approach to Shared Value? What social problem(s) is Envirofit attempting to solve? What does it offer its investors?
2. Why is Envirofit’s two-stroke motorcycle engine conversion kit described as being targeted at the “base of the pyramid.”? How should Envirofit’s business model accommodate the unique characteristics associated with this market?
3. Based on the information provided in the case (the situation that existed in late 2003), what do you see as the two biggest obstacles to be overcome in order to successfully launch the two-stroke motorcycle engine conversion kit?
4. Two of the founders at the time of the case were graduate engineering students with the potential for well-paid jobs if they decide not to pursue launching the venture. If you were offered the opportunity to join the venture as one of its key team members, how would you evaluate whether or not to take the job?
5. Where would you look for financing to fund the venture?