The environment in which the company operates in currently has the opportunities that can be exploited to adapt to the use of modern forms of technology. The goal is not just to have the best forms of technology, but also settle on the ones that offer the greatest rewards possible without having a negative impact on the company budget. In an effort to help determine what areas are the most important to the company a decision matrix has been created that lists the seven technology requirements being sought out. With the aid of this matrix and much deliberation, it has been determined that social computing; and wireless, mobile computing, and mobile commerce technologies will aid our business the most. Therefore, the company is set to begin purchasing the needed equipment and recruit the proper installation crews to begin implementing these forms of technology.

Technology One

The first progressive technology I am going to recommend is wireless, mobile computing, and mobile commerce. Wireless technology is technology that is capable of being used no matter where you are. This type of technology enables not only those of us who operate the business daily to work from any location, but it also allows our customers to access and use our website with ease from any device they may be using. This is something we have not had before coming from a brick-and-mortar establishment, and having limited or outdated technology has also been a problem. In having a mobile computing capable platform, we can better perform our jobs and run the business to its full potential. Even if we must work from home we can still handle the things we need to in order to do our jobs efficiently. Comparing the two technologies this one had the highest-ranking score, and therefore I would like to implement it first. By placing this technology into our business, we will can provide our customers with an online shopping experience that they have never had before with our business.

Also, we will be better equipped to manage our inventory efficiently and provide excellent services like shipping and returns at more satisfactory terms for our customers. Our customers will have total control of their purchases from start to finish, and we can even allow them to track their packages so they know exactly when it will arrive at their homes. With the use of mobile devices becoming more and more common we must institute functions that will accommodate such use. “With the rapid growth of wireless networks and smartphone, consumers have paid more attention to mobile commerce.” (Li, & Du, 2019). As our world continues to evolve, so to must the ways we do business, and that includes putting our presence out there in the mobile world.      

Technology Two

The second technology to accommodate the first that we will be implement into our business is social computing. Social computing is defined as the interaction and collaboration between computer users. Social computing is quite frankly the future of the shopping industry. Thousands of consumers often rely on the opinions and feedback on items those they know buy and share about using social media to determine if they are willing to purchase an item or service. These consumers include those who use social media sites such as Facebook, and Snapchat. The interaction between individuals within these sites when they talk about products and services they have had dealings with helps to create more sales, thus can put our business accessible to users within these social media sites gives us a competitive edge in our industry. Social computing can create a huge gain our presence and sales with numerous consumers.

A good example of just how well this can help is Amazon. Amazon had a return investment of 17% in just five years after implementing social computing into their business. (Rigby, 2014). This is proof that great things can come from using this technology. Often individuals feel it is too much of a chore to go to the physical stores to shop, and thus the world of online shopping becomes more and more widely used. Another great example of why social computing is so important is it helps to keep a steady availability of good workers. The very tech savvy generation of today is so much more enabled to work with various forms of technology, and with having a technological platform that integrates social computing we can be better equipped to attain and keep valuable employees. These people expect high interpersonal connectivity and create solutions to problems from fragments of interaction (Howard, 2008). This can really help us to be much better at tackling our everyday problems and customer related issues in a much faster more efficient manner.

However, social computing does have limits, and we have to be aware of those as well. For example, social computing does not take into account the managing process of our business. This is where our other technology will take the load and help us manage everything properly. Social computing will allow us to create and maintain a better relationship with our customers and enable us to learn what items they like or want to buy. Such factors can play a huge part with the development and launching of new products. It can better aid us on which customers to target with information on such items as well.