1 Name of the program
Run
2 Type of the program
Run is a miniseries comedy thriller with captivating compulsive and clever jokes. The HBO programs runs for about 30 minutes and has creative ways of engaging its audience. Vicky Jones created the program and Phoebe Waller produced. The television series tells the story of two former college lovers. The two lovers end up abandoning their duties and going on an adventure without fearing any consequences that would follow (Home Box Office, 2020). As one watches this particular television program, the plot thickens and the audience is eager to find out what happens to the two love birds who board a train with intentions of running away from their past. Each episode is filled with unpredictability and irreverent.
3 Channel, day, time of the television program
The program runs on Home Box Office (HBO) and it is rated mature audience only. The television program airs regularly each Tuesday morning on Home Box Office streaming sites. The ability to entertain at a personal level and also inform is the sole reason it is placed in the morning hours (Home Box Office, 2020). This program airs at 10:30 eastern time. Since it was launched on July 11th.
4 Listing of each commercial announcement or advertisement
HBO advertisement on related programs such as Game of thrones for at least six seconds
Nivea lotion products which last for five seconds
HBO max $15 premium announcement for about 15 seconds
Amazon discounted deals which ran for 15 seconds
Ixitigo television commercial which was aired for a minute because it is a product placement announcement type marketing
AT & T advertisement on credit card and discounted internet rates took a minute
HBO advertising its own programs took consumed a total of three minutes
Close up advertisement 15 seconds
The west world television series trailer commercial ran for 15 seconds
Veep television show advertisement which last for 15 seconds.
5 The total time spent on all advertisements was 6 minutes. The HBO streaming site used user’s information to tailor in advertisement based on items purchased in the past (Home Box Office, 2020).
6 Total duration of the program in the absence of the advertisements and announcement was 25 minutes.
Questions
1
The program targets a mature audience because of its storyline which deals with sexual adventures and makes uses swearwords (Home Box Office, 2020). Hence use of swearwords and sex scenes makes the program suitable for mature audience.
2 type of production
Run is a comedy thriller and runs for about an hour before (Home Box Office, 2020).
3 frequency of the commercials the commercials
The commercials were aired every ten minutes and there was no specified pattern for each block.
4 Type of commercial aired
All the commercials aired during the running of the television series were local advertisements. The products are American and are only found within American borders.
1 Name of the program
Mind field
2 type of television program
Educational science series (Vsauce, 2017)
3 channel, day, and time the program airs
The television show was first aired on YouTube premium every Tuesday.
4 commercial listings
Glovo shippable advert stayed for 5 seconds, international
Blue band advert was 15 seconds long, international
Netflix commercials 5 minutes, international
Wix commercial 5 seconds, international
Amazon deals 5 seconds, international
Coca cola 5 seconds, international
Pepsi 5 seconds, international
YouTube related commercials 5 seconds, international
Music related commercials 10 seconds, international
LinkedIn commercial took 5 second, international
5 total amount of time taken by all commercial was 6 minutes hence the show took 26 minutes.
Questions
1
The producers of the series targeted audiences aged 18 years and above. This is because the television series deals with psychological experiments which anyone below 18 year old may find disturbing or hard to understand (Vsauce, 2017). Exploring the mind is an intricate concept and children may be disturbed or find it boring. Thus, the show is suitable for people aged 18 year and above.
2
The television program is an educational or science production. The television series tries to bring in a new exciting concept in each episode (Vsauce, 2017). The viewer is able to watch the before and after experiment results hence an effective way of studying.
3
The commercials were aired every six to eight minutes. The types of advertisement varied due to the international nature of the YouTube platform hence the commercials varied in terms of patterns, for the sake of placement time and capturing different consumer expressions.
4
All the advertisement which ran through the streaming of the show were international.it is vital to note that YouTube is an international company hence accessible to all the people all over the world. Therefore, they tend to focus on either local or international commercials which are not necessarily tailored according to the information of the clients (Vsauce, 2017). This way, the company is able to capture a wider audience and take note of advertisements audience find relevant. Also, the commercials were simple and promoted basic services or items which anyone could buy in the near future for example sodas, delivery services among the rest.
References
Home Box Office (2020) Run https://www.hbo.com/schedule-search-results?seriesIds=PMRS8384
Vsauce (2017) MindField https://www.youtube.com/watch?v=iqKdEhx-dD4
