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Rhetoric analysis – discusses the author, affiliations and what makes his work credible

 

Paper analysis

 

Outline

Rhetoric analysis – discusses the author, affiliations and what makes his work credible.

Audience analysis – discusses the target audience and approaches taken by the author to tailor                                         the content to the needs of the target audience

Purpose analysis – discusses the author’s ability to reveal his intent and also the impact it has on                                      the audience.


 

Rhetoric analysis

The article ‘Vaccines for Covid-19 moving closer’ gives a breakdown of vaccines, their history and how the evolution has made it possible to generate the Covid-19 vaccine faster. The author, Shiv Pillai is a professor of science and technology at Harvard Medical School, a PHD and Masters in medical sciences and has written different articles related to medicine. The author’s credibility is increase by his reliance on information from other researchers and studies carried by organizations such as NIH. The information is credible as it discusses the history of vaccines and combines the information with current findings on the search for a covid-19 vaccine.

Audience analysis

The use of words like attenuated, herd immunity and hybrid adenovirus vector vaccines suggest that the article is formal and targets an audience that is educated and has a detailed understanding of terms used in medicine when discussing vaccines. The author may have used this level of language to reach an audience that already possesses general information about vaccines and seeks to have a better understanding. The information appears to the reader’s logos as it offers a breakdown of what has transpired over time in the history of vaccines.

Purpose analysis

The main purpose of the article is to inform the audience about vaccines and how we have managed to get a Covid-19 vaccine in a short time.  The author maintains a serious tone when discussing the origin and development of vaccines and this enables him to stick to facts and proven information regarding vaccines. The author is able to achieve his intended purpose as the article offers great insight on vaccines. Due to the existence of false information regarding vaccines, the author may have opted to conduct the research in order to bring clarity and help people access factual information about the covid-19 vaccine.

 

 

 

 

 

Rhetoric analysis

The article ‘Kenya to get Covid-19 vaccine from 2021’ analyses information regarding the development of the Covid-19 virus to determine when it will become available to countries like Kenya.   The author Verah Okeyo is the senor global health reporter and the founding editor of the diversity, inclusion and equity center at the Nation Media Group. The author has written different pieces on embracing diversity and the need for equality which demonstrate her capabilities in research. Her work has credibility in that he information covered is sourced from reporting from credible organizations such as the World Health Organization.

Audience analysis

The author relies on a semi formal approach as is evident from the use of simple grammar and words like doses and portions when discussing the vaccine. The target audience is therefore people with a basic understanding of vaccines and what attempts are being made to make the vaccine available to countries affected by Covid-19. The decision to use a semi-formal approach could be because majority of people in the country are not familiar with vaccines and how they are made. The author relies on logos as she uses information from credible sources to give updates on the development of Covid-19 as well as measures taken to ensure that the vaccine reaches patients in Kenya.

Purpose analysis

The author may have been influenced by the contrasting information regarding Covid-19 and how it has created confusion on the safety of any vaccine released for use. The author maintains a serious tone and explains how the vaccines will be made available in Kenya. The author’s propose is therefore to create awareness on the importance of the vaccine and also to get rid of misconceptions or biased information that people may have regarding Covid-19.

 

 

 

References

Okeyo V, (2020) “Kenya to get Covid-19 vaccine from 2021” The East African, retrieved from,             https://www.theeastafrican.co.ke/tea/science-health/kenya-to-get-covid-vaccine-from-       2021-2305978

Pillai S, (2020) “Vaccines for Covi-19 moving closer” Harvard Healt Publishing, retrieved          from, https://www.health.harvard.edu/blog/vaccines-for-covid-19-moving-closer-            2020072120639

 

 

694 Words  2 Pages
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