Discussion Board Reply

            Response

            Good leadership and effective strategies help in solving branding and consumer’s issues. This helps in achieving sustainability by developing the capability to utilize the available resources. Stable leadership in Starbuck organization would ensure that the cooperation achieves better results.  Ethical leadership encourages the organization employees to act in an ethical way by doing those things that are aimed to benefit all the involved individuals without being selfish.   Ethics helps beyond loyalty because it penetrates into the market thus helping in designing principles and well organized and developed decisions. According to (Crane, & Matten, 2010) having organized strategies are crucial in ensuring that the company works with the right guidance without fail or favor. This, therefore, ensures that unethical conduct is eliminated as the operating principles are set. Good leadership should offer guidance to the employees by ensuring that communication is effective and that the developed thoughts are well utilized to increase the reliability and accuracy of the organization (Crane, & Matten, 2010).

            Biblical Integration

            Having positive business ethics is essential in achieving success. Ethics helps in developing of the organization image as well as developing the market segment (Treviño, & Nelson, 2011).  Success can only be achieved with good and not bad ethics.  Proverbs 10:4 holds that the person who operates with full negligent is poor while the individual who works with diligent is bale to attain riches.  This, therefore, makes it clear that negligence may result to lose for any organization.  This is poor riches can only be achieved with a good image which helps in attaining directions towards the set goals. Acting ethical implies that the decisions of the organization that is implemented are fully able to incorporate the risks as well as the benefits.

 

            References

Crane, A., & Matten, D. (2010). Business ethics: Managing corporate citizenship and       sustainability in the age of globalization. Oxford: Oxford University Press.

Treviño, L. K., & Nelson, K. A. (2011). Managing business ethics: Straight talk about how to do             it right. New York: John Wiley.