Questions and Topics We Can Help You To Answer:
Paper Instructions:
Step 1: Review the case study. Nike--Globalizing the Sportswear Industry
Step 2: Copy below link and Read Notes on Product Line Management and Product-Life Cycle://moodle.esc.edu/pluginfile.php/3116491/mod_assign/intro/Notes%20on%20Product%20Line%20Management%20and%20Product%20Life%20Cycle.pdf
Also review the following Notes:
Watch Product Decisions Video before answering Question 2 in the Assignment - measures disciplinary knowledge; strategic thinking and decision making http://www.kaltura.com/tiny/iwjxp
Watch Distribution Channel Decisions Video before answering Question 4 in the Assignment - measures disciplinary knowledge; strategic thinking and decision making http://www.kaltura.com/tiny/y0r54
Notes on Channel Management and Product-Life Cycle - measures disciplinary knowledge; strategic thinking and decision making https://moodle.esc.edu/mod/page/view.php?id=2374437
Step 3
Open the attached document "Assignment 4", answer each of the 5 questions. Note - the customer is the target market for each element of the mix. the mix must be specifically relevant for your selected target market not what the firm currently does.