CASE STUDY 11

1. By factoring in all the demands of the clients and gratifying them, Sears rose to be a recognizable retailer in the US.
2. Nevertheless, market myopia could not allow the retailer to last any longer. They were resentful by the look of tremendous market dominance. The inclination of sticking to old strategist whilst the industry is changing happens to be one of the contributing factors for the colossal downfall. And, despite reports of bad feedback management did not act faster to counter the situation.
3. Sears strategies aimed to propel unfortunately are old systems which worked back in the day and in accordance with the market, you cannot fail to capture the timeframe hindrances. The challenges facing the company are even far much worse than the former, self-infliction for no apparent reason.
4. What used to be a resemblance of the American lifestyle is no more, market trends is not something to defy when the real stumbling is on the horizon. Basically, it will cost a lot to salvage if by any chance there is still hope.
5. With the rise of automobile game, sadly their might be no other palatable opportunity for sear to fully recover the building and cities have changed too since the famous old Chicago moments. Once a retailer and now operating as hedge fund then maybe we might see sound market locus
6. One potential hope is optimizing online sales, transforming from the retail stores to widely catering and provision of value (Mesa, 1). Remember customers will always go for convenience and that ultimately mean restructuring and strategizing.
7. Unlike Lowe who were vibrant and kept on moving towards the market forces sears did not see the brighter side in this. And, consequently up to the recent past Lowe was ranked one of the best for satisfying home appliances clientele base (Mesa, 1).

 

 

 

 

 

 

 

 

Work cited

Mesa C. Lowe’s ranks highest in customer satisfaction with appliance. McGraw Hill Financial, 2016. print. Retrieve from http://www.jdpower.com/press-releases/jd-power-2016-appliance-retailer-satisfaction-study