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Strategic management in nonprofit organization

Strategic management in nonprofit organization

 Nonprofit organizations need strategic management for them to effectively formulates and implement goals. In addition, nonprofit managers are required to use strategic management frame in order to solve problems and perform tasks needed for organization strength (schirhart & Bielefeld, 2012). A strategic plan is also required in managing the available resources and finds a competitive position. In strategic planning, executives should apply the political frame model. The frame is part of strategic planning in that it provides effective management and distribution of power for organization effectiveness (Renz & Herman, 2016). Nonprofit organizations have diverse interests and beliefs, and political frame helps in managing conflict and building partnership.  In nonprofit organization, politics is the key elements in making decision based on authority and order of power. Political framework becomes part of strategic planning since the frame exposes the conflict which might affect the organization and the possible solutions for solving the opposing interests (Renz & Herman, 2016). Through understanding the conflict of power within the organization; the frame introduces the power of control and balance of power in order to allow all members achieve their goals.  

Renz & Herman, (2016) asserts that nonprofit organization is management by governance and boards. Governance plays a fundamental role in implementing strategic leadership such as making decision, creating policies, monitoring and accountability. Nonprofit boards are structures which play similar roles with governance. Board is involved in strategic planning such as fundraising and managing financial resources. The author introduces the idea of political frame and states that governance not only guides board toward effective leadership but it also joins hands with boards and enters in external environment to search for resources, effectiveness and legitimacy. This means that executives connect the organization events with political arena for the purpose of understanding the effectiveness of executives and how they can achieve the organizational goals.

 

 According to schirhart & Bielefeld  (2012), political frame  is part of strategic planning in that  chief executives  understands the challenges of organizations and are able to deal with those challenge and manage resources effectively. For executives to achieve a successful strategic plan through political frame, the first important step is to find power. Power is a relational resource and so leaders should have a legitimate power which will influence others on performing their duties (schirhart & Bielefeld, 2012). They also require expert power which helps in understanding the problems by using technical knowledge. Executives should have strategies to control others. It is their role and responsibility to ensure that nonprofit organizational members follow rules and policies for them to achieve goals (schirhart & Bielefeld, 2012). Executives are required to share leadership responsibilities in succession planning.  Through sharing leadership, other leaders will be empowered and gain the needed skills in creating a strong organizational culture.

  In strategic planning, organizations use political frame to manage the conflict of scarce resources. In political frame, executive require conflict resolution skills which will help in making decision on resource allocation. Political orientation helps leaders understand the groups’ interest, apply organizational power as well as external factors in making decisions and polices (Renz & Herman, 2016). Political frame brings an ultimate success of strategic plan in that executives gain knowledge and skills necessary for program service, fundraising and financial management. Executives use the frame to make decision and policies with the help of power relationships (Renz & Herman, 2016). In other words, executives show concern on structural frame and urges members to follow goals and policies in order to achieve expectations.

 

 

 

 

 

 

 

Reference

schirhart, M., & Bielefeld, W. (2012). Managing nonprofit organizations. San Francisco: Jossey-Bass.

 

In Renz, D. O., & In Herman, R. D. (2016). The Jossey-Bass handbook of nonprofit leadership and

management.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

617 Words  2 Pages
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