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There are variety of different pricing strategies or techniques (as covered in chapter 8). Name, and briefly describe at least 3 distinctive pricing techniques.

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Paper Instructions:


1. There are variety of different pricing strategies or techniques (as covered in chapter 8). Name, and briefly describe at least 3 distinctive pricing techniques.

2. Using the 3 pricing techniques described in the previous answer, describe 3 different scenarios (e.g. products/services) in which each pricing strategy would be appropriate and why.

3. Friends and family can serve as an important source of startup capital for entrepreneurs. However, there are both positive and negative aspects associated with borrowing from friends and family. Name at least 2 things that positive, or attractive, about borrowing from friends and family and 2 things that are negative and be sure to explain why.

4. Clearly explain the difference between angel investors and venture capital firms.

5. Name and clearly describe 3 different legal forms of business (or business entities).

6. Name and describe 3 different types of intellectual property and provide an example of each.

7. If you were an inventor of a new product, or technology, but you did not want to produce or manufacture it, an alternative strategy would be to enter into a licensing agreement with an existing business. What would you do if attempting to secure a licensing deal?

8. Name and describe 2 distinctive strategies for forming partnerships (or types of partnerships) with other firms.

9. Name and briefly describe 5 different forms of standard insurance coverage.

10. If you were considering purchasing an existing business, name 5 different factors you would want to consider before making any decisions.


The questions are based on the book: Small Business: An Entrepreneur's Business Plan (9th Edition) from chapters 1-7.

280 Words  1 Pages
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